Sunday, November 2, 2008

Priming the pump

THE TWO BIG THINGS HAPPENING IN PSYCHOLOGY TODAY
A Talk By Daniel Kahneman
At the Edge site. Amazing stuff. Text and video.
I'll give you an example of the kinds of experiments that people are doing now. You give people a pencil, and have them watch cartoons. First, they watch with a pencil in their mouths horizontally, and then with a pencil in their mouths sticking straight out. And they are rating how funny the cartoons are. Cartoons are a lot funnier if you have a pencil in your mouth horizontally, than if you have the pencil sticking straight out. Nothing has been mentioned about mood or anything else. You are creating a facial shape that is the shape of a smile, or more of a frowning shape. That influences emotions.

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